Accessible Agenda
Return to the standard agenda.
7:30 am to 8:15 am
Exhibitor Hall Opens, Registration
8:15 am to 8:45 am
Welcome Address
Finding Your Inner Barbie
By: Karen Kraus, Special Olympics Wisconsin
This presentation will "wow" with a look at Barbie's life through the years and offer a so-called "self help guide" for the modern day female. Although we are not all 5'9" tall and weigh 110 pounds, today's woman can turn heads in the business world. Learn how making a plan and sticking to it can hold you back. Discover why being logical doesn't always make sense. Create a new perspective by turning your world upside down. "Finding Your Inner Barbie" will inspire you to ignore the trends and be yourself.
8:45 am to 9:00 am
Networking Break, Exhibitor Hall Open
9:00 am to 10:00 am
Session 1
- Track 1, Business Basics: Planning for Success
Presented By:- Anne Hlavacka, UW-La Crosse Small Business Development Center (More about Anne)
- Track 2, Marketing: Listen, Learn, and Leverage Your Connections
Presented By:- Heather Rothbauer-Wanish, Feather Communications (More about Heather)
- Track 3, Trends in Business: Business with Meaning: Social Enterprise
Presented By:- Julann Jatczak, Wisconsin Women's Business Initiative Corporation (More about Julann)
- Track 4, Money: Panel Discussion: Funding Your Small Business
Presented By:- Chris Brooke, Associated Bank (More about Chris)
- Char Gurney, West Central Wisconsin Regional Planning Commission (More about Char)
- Mike Schatz, City of Eau Claire (More about Mike)
- Track 5, Roundtables: Roundtable: Self Publication
Moderated By:- Monica Holtz, Holtz Creative Enterprises (Monica Holtz)
- One-On-One Counseling.
10:00 am to 10:30 am
Networking Break, Exhibitor Hall Open
10:30 am to 11:30 am
Session 2
- Track 1, Business Basics: Potential Legal Pitfalls: Are Your Workers "Employees" or "Independent Contractors"?
Presented By:- Mindy Dale, Weld, Riley, Prenn & Ricci (More about Mindy)
- Cindy Hangartner, Weld, Riley, Prenn & Ricci (More about Cindy)
Presented By:
- Maria Herbert, First Net Impressions (More about Maria)
Presented By:
- Kari Dahl, Kari Dahl Consulting (Kari Dahl)
Presented By:
- Rick Montgomery, Northern Air Merchant Services (More about Rick)
Moderated By:
- Becki Spina, Becki's Mediterranean Olive Salsa (More about Becki)
- Erin Nutter, WI Dept. of Agriculture, Trade & Consumer Protection (More about Erin)
11:30 am to 12:00 pm
Networking Break, Exhibitor Hall Open
12:00 am to 12:45 pm
Keynote Address
How to Run a Business On Your Lunch Hour - Ways to Test Your Idea Before You Leave the Security of Your Job
Presented by: Mickey Judkins, Details, Inc.
In this Keynote Address, Mickey will help you learn how to start your business, test your business products and services, and not give up the security of your job.
12:45 to 1:30 pm
Lunch Provided in Exhibitor Hall, Networking Break, Exhibitor Hall Open
1:30 pm to 2:30 pm
Session 3
- Track 1, Business Basics: Selling to the Government - Opportunities for a Woman-Owned Business
Presented By:- Kim Garber, Wisconsin Procurement Institute (More about Kim)
- Track 2, Marketing: How to Increase Your Profits By Embracing Blogging
Presented By:- Jamie Swanson, The Modern Tog (More about Jamie)
- Track 3, Trends in Business: Survive or THRIVE: Focus on Vibrant Health to Succeed in Business
Presented By:- Cheri Dostal, evolve wellness (More about Cheri)
- Track 4, Money: Basic Business Recordkeeping
Presented By:- Chris Brooke, Associated Bank (More about Chris)
- Track 5, Roundtables: Roundtable: Public Speaking
Moderated By:- Arlene Radtke, Chippewa Valley Toastmasters (More about Arlene)
- One-On-One Counseling.
2:30 pm to 3:00 pm
Networking Break, Exhibitor Hall Open
3:00 pm to 4:00 pm
Session 4
- Track 1, Business Basics: Business Sucess Stories
Presented By:- Lynn Hayworth, Hayworth Fencing (More about Lynn)
- Debby Lowe, West Wind Graphics (More about Debby)
- Marta Spendowska, PolishLab (More about Marta)
- Track 2, Marketing: How to Use Social Media to Help Grow Your Business Easily and Effectively
Presented By:- Shelly Cedarblade, Woo! Social Media Marketing (More about Shelley)
- Track 3, Trends in Business: Life Balance = ?????
Presented By:- Marlys Waldo, Marlys Waldo Coaching (More about Marlys)
- Track 4, Money: Where Did My Money Go?
Presented By:- Brenda Thalacker, Chippewa Valley Technical College (More about Brenda)
- Track 5, Roundtables: Roundtable: Direct Selling
Moderated By:- Lori Bergeron Sweitzer, Avon (More about Lori)
- One-On-One Counseling.
4:00 pm to later
Happy Hour Networking for all attendees, exhibitors, presenters and staff.


